Why did Nothing Really Matters flop in America?

[Drownedboy 1,869]

1 hour ago, Prayer said:

We've mentioned it before, but it was all about the narrative. All the elements aligned and it just worked. For the first - and maybe only time? - in her career, people were actually rooting for her, there was the "bad girl turned good" redemption story, plus maternity (she finally became "normal" for people), plus spirituality when it was the coolest thing in the world close to the Millennium plus a great GP album, one of those you could say you like and no one will think bad of you (Adele fits into that category too).

It had the EXACT amount of weirdness and new to make it accessible to everyone but surprising at the same time.

Still to this day, many people say "I don't like Madonna but I love the Ray Of Light album".

Yes but also everything whas first rate : vocals, image, clips, songs, production, cover, promo, top notch.